HomeMy WebLinkAboutPRESENTATION- OCTA RIDESHARE WEEKREASONS
TO r
.. .....................
2013
Rideshare Week
Update
L
yfluR�E1��
i
.0
THE
•
101
REASONS
To
Rideshare Program
Goal: Promote commute alternatives to
single -occupant vehicle travel
Strategies:
• Employer programs: 200+ clients
• Commuter promotions:
Bike Month; Dump the Pump; Rideshare Week
RIDESHARE WEEK
OCTOBER 7-11
TACO
ALLER ANPACIFIC► i
BELL The Ritz-Carlton`"' LIFE OCTA
101
REASONS
To
RIDESHARE WEEK
OCTOBER 7-11
2013 Rideshare Week Overview
• Incentivize commuters to participate and encourage
trial ridership
• Create partnerships
• Utilize non-traditional and cost-effective tactics
MoN•QUT
OHurley
� BURGER )(
to
1``�'� KAISER SPECTRUMOTION
% PERMANEWE® P o-1 Solutio -
www 72sham.com
MCUICS's
THE STEAKHOUSE
california
-400
P I Z Q OCTA
3
101
REASONS
&JAWCampaign
MME MI[EkRIOCTOBER 7-11
OCTOBER EEK
7-11
- SAVE
'ING
TS SELF IA
Vi l
/����J�
REASONS
"(00 - go T. —�
Enter to Win Great Prizes
from some of Orange County's
hottest brands and destinations.
Pledge now to Share the Ride during
Rideshare Week Oct. 7-11
10=
Youll save so much
money, it, like giving
M yourself a raise.
-'GRAB PRIMO PARKING
P�
IT DOESN'T MATTER
W HAT YOUR REASON TO
RIDESHARE IS - AS LONG AS
YOU HAVE ONE.
YOU
11101111-101 RIIE
DISCOVER THE COMMUTE
YOU'VE BEEN MISSING!
Materials
1®a
,W-
- Getting home
I[! WHILE
� I 1
I
With 101 Reasons to Rideshare, Discover Y—si. ome
Pledge today for a chance to win big prizes!
RIDESHARE WEEK
OCTOBER 7-11
With 101 Reasons to Rideshare, Discover Yours!
Pledge today for a chance to win big prizes!
ocTA
11
RIDESHARE WEEK
101
OCTOBER 7-11
REASONS
Campaign Video
ocTA
5
RIDESHARE WEEK
101
OCTOBER 7-11
REASONS
Campaign Video
ocTA
9
RIDESHARE WEEK
101
OCTOBER 7-11
REASONS
Z�'�—'AW Leveraging Partnerships
I
city'
R? pMCf 1vJ
BQ=-
f T JSfiN �" n+E Riii■11095IN If $'. ••� 5 ,+1
t 61Ct
COOL
FlCATE .,a�4 ` �� .... so •r{ TB l
HAMS'
HOME
MADE•� FFA
KE CREAM P
GRILLE $100
tir PIZZA`'iE'ESECA
• � THE
OR
�i-��o
101
REASONS
To
RIDESHARE WEEK
OCTOBER 7-11
Social Media and Street Team Outreach
• Reach out at OC hot spots
• Encourage user -generated content
I PLEDGE TO
CGIl�v00l_
#rideshareweek
OCTA
101
REASONS
To
Street Team Events
RIDESHARE WEEK
OCTOBER 7-11
Green Forum and Expo
e District at TustIrLLegacy I September 2
Anteater Involvement Fair 'September 23
ocTA
0