HomeMy WebLinkAboutRPT 3 OLYMPIC GAME ADV 3-19-84 REPORTS '
NO. 3
Inter-Corn
TO:
F~O~4:
SUBJECT:
Honorable Mayor & Members of the City Council
Community Development Department
Temporary Olympic Games Advertising
Background
The CommunttX Development Department has received requests fro~ local merchants
for permission to display temporary Advertising relating to being an official
sponsor of the 1984 Olympic Games. Ordinarily staff issues temporary use
permits administratively for banners, etc. for a maximum of 30 days per calendar
quarter. However, the unique nature of the Olympic Games is such that merchants
wish to display banners through the summer. Such a request may be authorized by
the Planning Commission.
Discussion
On Monday, March 12, 1984, staff recommended to the Planning Commission a
blanket temporary use permit for Olympic game related advertising through the
end of the summer games in Los Angeles. Businesses displaying a banner and/or
temporary signs, must be official sponsors of the games to insure quality of
signing. Since staff feels the Sign Ordinance permits temporary advertising for
special events such as this, the 1984 Olympic games most certainly deserve this
recognition.
The Planning Commission unanimously approved staff's recommendations subject to
the Director of Community Development issuing individual use permits and
determining official sponsors of the Olympic games.
Recommendation
Receive and file·
Director of Community Develop
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