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HomeMy WebLinkAboutNB 1 CHILI COOKOFF 02-06-84DATE: January 30, 1984 NEW BUSINESS NO. 1 Inter-Corn FROFI: SUBJECT: William A. Huston, City Manager Jeff Kolin, Recreation Superintendent EL CAMINO REAL CHAMPIONSHIP CHILI COOKOFF RECOMMENDATIONS: 1. Authorize staff to pursue the development of a ChQmpionship Chili Cookoff in cooperation with the cookoff advisory committee. 2. Designate the Assessment, Treatment and Service Center as the charitable organization receiving the funds raised from the event. 3. Designate E1 Camino Real Street between Main Street and First Street as the location for the Chili Cookoff. BACKGROUND: The National Recreation and Park Association has developed "Life. Be In It!" Week to encourage the nation to celebrate life and recreation. Communities across the entire United States stage events in the first week of June to celebrate "Life. Be In It!" Week and National Recreation Month. Events range from community carnivals to long-distance runs. The staff of the Community Services Department and representatives of the Assistance League of Tustin, the Tustin Lions Club, the Rotary Club of Tustin, and the Tustin Area Women's Club have met several times to develop a proposal for "Life. Be In It!" Week. The advisory committee's goal was to develop an event in which all community service organizations could participate and have fun. The committee also wanted to select a charitable organization which would be able to receive any profits from the event. It is hoped that by participating in the Chili Cookoff, community organizations will be able to set aside individual goals for one day a year and work together to benefit youth in Tustin. The committee is proposing that the E1 Camino Real Championship Chili Cookoff be used as the central event for "Life. Be In It!" Week. Many questions and details still remain to be answered and developed after approval in concept is received for the event. The Chili Cookoff will involve up to forty teams from local organizations and restaurants, each cooking an original recipe of chili from scratch. Entry fees of $25. will be used to pay for staging, restrooms, and other event costs.. A team of judges tastes each team's chili and then selects a winner, runner-up, and third place team. Spectators will also be able to taste each team's chili for a small donation. EL CAMINO REAL CHAMPIONSHIP CHILI COOKOFF Page Two January 30, 1984 The entire family will be able to enjoy country-western entertainment, a variety of games and children's activities coordinated by the Community Services Department staff, and lots of spicy chili! The Lions Club has agreed to assist with the sale of beer and wine and other service organizations will provide a variety of refreshments. As an added attraction, each Chili Cookoff team will have a cheerleading squad and contestants for the Mr. and Mrs. Chilipepper Contest. The idea is to have lots, of fun, make lots of noise, and cook up a fiery batch of award-winning chili. The E1 Camino Real Championship Chili Cookoff advisory committee will ask all organizations in Tustin to participate in a day of fun and family entertainment to benefit the youth of Tustin. This year, the advisory committee is recommending that the A.T.S.C. be the organization that receives the profits from the Chil.i Cookoff. The Assessment, Treatment and Service Center has a very good reputation in the community for service to youth and the development of outstanding delinquency prevention and counseling programs. Each year, the advisory committee will select a project for which all community groups in Tustin can participate in a day to celebrate life and recreation and to help raise money in the process. Not only will community groups have a chance to work together on a joint project, they Will also have the chance to have fun in the process. Part of "Life. Be In It!" Week is to create a community spirit and identity; by working together, community groups begin to realize the identity of their community. E1 Camino Real Street is proposed as the site for the Chili Cookoff because it is an easily identifiable area of the City which can accommodate a large special event safely. Each business on the street will be contacted to determine their support for the event and to reduce any potential problems with the street closure. Parking is available nearby at City Hall, shopping centers, and nearby street parking. Peppertree Park was selected by the committee as an alternate location if significant problems with street closures at the E1 Camino Real site are encountered. The Tustin Police Department has been involved in the development of the Chili Cookoff proposal. Staff of the Police Department have approved the event in concept and feel that the E1 Camino Real location, with careful planning, can be a successful site for the event. The Police Department is also a strong supporter of the Assessment, Treatment and Service Center and the programs it offers to Tustin area youth. The advisory committee feels confident that the event will be a money maker. The combination of chili-tasting donations, beer and wine sales, food sales, and entertainment should leave us with a profit of several thousand dollars. EaCh of the service organizations represented on the advisory committee has agreed to volunteer the services of their members and donate any profits from the event to benefit youth in the Tustin area. The Championship Chili Cookoff will be unique in that it will bring the entire community together working and celebrating to help youth in our community. By holding the event in the downtown renewal area, it should help focus attention on the improvements made in the area. The committee also feels that a significant amount of media coverage can be achieved to bring additional recognition to the area. Best of all, the event should not cost the City any money. Sponsors will be EL CAMINO REAL CHAMPIONSHIP CHILI COOKOFF Page Three January 30, 1984 recruited from local businesses to assist with event costs, particularly in the area of staging for entertainment, restroom'facilities, and security. The advisory committee's chief concern is to develop a high-quality family event in which everyone can participate and enjoy. Activities for children, teens, and adults will be made available throughout the day so that families of all ages can attend and enjoy the event. The advisory committee encourages the Council to support the event by attending and participating and urging all community organizations to participate either by submitting a cookoff team or attending the event. JK:sk