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Home My WebLink AboutSTRATEGIC PLAN WORKSHOP #2 } •Y �il Jl-"'F�'fif 5�� '•'4 Mae it F r 4y^ •■y City of Tustin City Council Strategic Planning Workshop #2 May 12, 2021 4:15 - 7:15 pm Via Zoom �s i # i Welcome from Ma or Letitia Clark Mayor Mayor Pro Tem Letitia Clark Austin Lumbard ff T Councilmember Councilmember Councilmember Barry Cooper Ryan Gallagher Rebecca Gomez TUSTIN Management Partners HONORIN OOrtP- Public Comments �. Outreach Posted on website Multiple social media postings Lf 4 Postcard sent to DA residents and Ma , Y� businesses (both . �' • worksho s) ► ' - ustin Street Fair & Chili Cook-Off Committee- -, ' 119 Comments from City � Manager • �MatthewWestNOW- - -. n. y TUSTIN managerne �> H-o-OUR P- F Review remaining major initiatives in Strategic Plan moving forward Today"s Review feasibility analyses Agenda Affirm timing of Council priorities for next two TUSTIN years Review remaining dates in process and wrap up I 11D 115 Suggested Listen to Seek Use Zoom understand consensus raise hand to Ground each other's speak Rulespoint of view Council, City Manager, I AttorneyCity • Keep Video On Speak up if we Stay need course focused correction TUSTIN Management Partners RI - OURP E ONFrt How RING low Bike Rack r Things to discuss at another time will be .. 2P tracked separately Time management Y ' TUSTIN tool Management w Partners H�...- . . o�P� HONOR. OUR Pnsi n L OSI)LC'I' Review Existing Strategic Plan . .... s. ItemsMoving Forward in FY 2021-22 and �� s FY 2022-2 .... Goal A: :conomic and Neighborhood Development Enable business opportunities and job development and enhance the vibrancy and quality of life in all neighborhoods and areas of the community. • . . Am&==" Ed1Mv&"db&B • Explore and create innovative opportunities in economic Existing development with emerging businesses. Strategic Plan L FY 2021/22 &MM . ML...d Items Moving • Examine the development of community and regional events (such as a Brewfest or nighttime Farmers Market) to attract visitors to Forward — Tustin. Goal • Assess and explore opportunities for expanded recreational activities. • Address homelessness through partnerships (e.g., continue to partner with Rescue Mission, support increased mental health services, etc.). IMMr= 'IN FY 2022 23 L 3 J3 ri. ..... Management • Advance Pacific Center East Specific Plan Partners BUIMING0 RPUNRELL HONORING 0U.P— Goal B : Public Safety and Protection of Assets Ensure Tustin is an attractive, safe, and well-maintained community in which people feel pride. L Ongoing M�d Wks MdLw� PX I s!t i 7nga • Implementation of the City's Neighborhood Improvement Task Force Strategic Plan • Enhance Tustin's readiness to respond to major disasters Items Moving • Capital Improvement planning to ensure proper maintenance and repairs Forward Goal B 9=Z;1_W • Expand the CERT program • Implement plans to reduce waste within the community MNWW • Enhance education and outreach to community members to TUSTIN encourage good environmental stewardship (e.g., community fairs,. forums, social media, interactive technology, other venues) Management baa Partners 10 sU,LNDIN000aFUT1x, HONORING OUR PAST Goal C: Financial Strength Sustain long-term financial strength with adequate reserves and enhanced capacity to provide a sustainable level of City services. • . . • L A1111111111111111111 Strategic Plan • Guard and enhance the City's reserves • Make progress in addressing unfunded CalPERS liability costs Items Moving Forward Goal C • Evaluate and acquire new utility billing software to support efficient customer service and billing operations will FY 2022/2 -IN • Explore the feasibility of establishing a fraud "hot line" (online, TUSTIN phone) Management em.s Partners 11 0MNG � UTMINN aPOUR P- Goal D : Strong Community and Regional Relationships Foster strong relationships within the community and provide leadership within the region. Ongoing Ad A-.f • Develop a strategy for working with Sacramento and Washington, Existing D.C. to advocate Tustin's interest Id • Use new interactive technologies and a variety of methods of Strategic Planproactively engaging the community including conducting meetings Items Moving in various locations, forums and other methods Forward • Goal • Develop a marketing and branding program aimed at attracting new business and enhancing the Tustin identity for residents and businesses FY2022/23 -- 1'IN • Develop and implement creative ways to communicate with all w. stakeholders in our increasingly diverse community Management w Partners 12 BUT—NC OUR FU— HONOMNO OUR Pns Goal E: Organizational Excellence and Customer Service Be a high-performance organization, with effective customer service provided by a professional workforce. Ongoing r tx" 'F" L A inga W • Promote and enhance a strong culture of ethics Strategic Items Moving • Forward — 4 • Expand the internal leadership academy Goal E -d • Measure the effectiveness of our organization-wide customer in service and use the information to improve FY 2022/2 • Review and improve processes for recruiting, hiring and promotions to encourage a strong pool of talented individuals farsTlN positions with the City of Tustin. !��! Management w Partners 13 sem. P HONORING0MNG ORPUPnsi IAI Pr.•�1. , Y �l r Discussion 1 . Staff to present feasibility Process analysis, includingtimeline y About (r Council's =:. � 2 . Council to affirm timing of Priorities • • prior�t�es T' r --. - r "' Feasibility analysis for each priority item includes the following • Feasibility Analysis Key project Staffing and Timeline Estimated External components consultant cost and Variables • High level resources funding needed sources) • Five key data points Seven Tustin Legacy Items Old Town Red Hill Corridor Analyzed 4 Support Development of Housing 4 Development Process Streamlining 6. General Plan Amendment Neighborhood Parking Permit Program TUSTIN Recommended "Start/Status" Schedule PrioritiesPW- qw�� 6�6 1. Tustin Legacy Summer 2021 2 . 01d Town Fall/Winter 2021 3 . Red Hill Corridor Fall/Winter 2021 4. Support Development of Housing In Progress 5. Development Process Streamlining In Progress 6. General Plan Update Summer/Fall TUSTIN 2023 7. Neighborhood Parking Permit Program In Progress HONORING8'1OUR PAST Feasibility Analysis: Tustin Legacy — Disposition Strategy Update Objective: Reassess and confirm the City's approach and role in the advancement of development Key Project Components: F Resources Needed: • Confirm approach to land dispositionStaff with limited Approximately consultant involvement Months May also• Review lessons learned ..• • 21. • Clarify development Processvacant, budgeted analyst Pre-requisites: Housing positionstaff • Reaffirm guiding principlesSurplus Land Act • Outreach to Development • Community • Confirm strategies for asset management/value creation • Define roles and responsibilities (Estimated Cost ' Variables: of the City ® Funding: Economic . . Identify revenue and expense Federal considerationsfees forfunding construction of infrastructure to support futureNot budgeted," ' ' development available ' proceeds agenc es Resources Needed: Timeline: • - • _ Staff with consultant Approximately 12-24 assistance Months l ' ' ' • ' • • ' ' Start: Fall/winter 2021 ` - - • • • - • - • Pre-requisites: Housing element End: Fall/winter 2022 — Fall/winter Zo23 • • - Estimated Cost and External Variables: _ - • - Funding: $75 to look Economic conditions x consultant fees- not • budgeted, funding sources COVID-19 gathering could vary considerations $Zook improvements prelim Surplus Land Act TUSTIN design—incl in proposed FY 21-22 CIP budget Stakeholder input and Some items pending future participation budget appropriations HONORING OURROUR PN Pnsi Resources Needed: Timeline: • Staff with consultant Approximately 1z-i4 • • • • • assistance Months Start: Fall/winter 2021 l I Pre-requisites: (1) Housing • • " • - • " - • element and (2) Surplus • Land Act • End: Fall/winter 2022 — Fall/winter 2023 Estimated Cost and External Variables: Funding: Economic market $75 to Zook consultant conditions fees COVID-19 Not budgeted, funding Stakeholder input and TUSTIN sources could vary participation Some items pending future budget appropriations ',..,.. B V ILIJING OUR FUNRE HONORING OUR P- r - - • • Resources Needed: Timeline: • • • • • • • Staff with consultant Approximately 6-9 ' • • • • assistance Months • _ • In Progress l . I Start: Fall/winter 2021 • • • • Pre-requisites: (1) Housing element and (2) Surplus • Land Act • • • End: Spring/summer 2o2 • - . . �� Estimated Cost and External Variables: Fundin • 9: Economic conditions Budgeted Navy/ Federal considerations Surplus Land Act TUSTIN County and regulatory £• agencies RHNA, etc. /C�'LL .V.....111ING OUR FUNRE HONORING OUR Pn Feasibility Analysis: Development Process Streamlining Objective: Improve the development process experience for customers while providing quality reviews rResKey Project Components: • - • - • Staff with limited Timeline: r I • Municipal Code amendments • Business Assistance Program — consultant assistance Approximately6-9 concierge Potential --. for Months additional staff`Over the Counter" review positionsInprogress programFall/winter2021. • Appointment Scheduling ' 22 --------------------------------- Program — no wait • Electronic Plan Check Options • Online Development/Permit status/trackerVariables: • $50-75k consultant, Stakeholder input and L software . equipment fees— not budgeted IFTE costs . .- determined budgeted) Resources Needed: Timeline: • ' • Approximately i8-24 Staff with consultant • ' ' ' ' • • • • assistance Months • _ • • • _ • Start: Spring 2023 l • Pre-requisites: (1) Housing element, (2) Surplus Land Act, (3) District Election • • process, if applicable End: Spring Zo25 Estimated Cost and External Variables: Funding: Economic conditions $1.5 - $3.0 m consultant Navy/Federal fees considerations si.o m included in Surplus Land Act proposed FY2022/23 TUSTIN budget- additional funds Other public, utility and available in land proceeds regulatory agencies fund �, etc.. � JOE Bpi OiNc OUR FUNRE HONORING OUR P— • • • • • NMI • • • Resources Needed: Timeline: Staff with consultant • • • • Approximately 6-g assistance I�I�V�1 Months I . In progress, paused due to COVID-19 - • ' • • ' • - Start: Fall/winter 2021 End: Spring/summer 2022 Estimated Cost and External Variables: Funding: Stakeholder input and L4 $25-5ok consultant fees participation Budgeted California Attorney General Opinion 14-304 TUSTINN 6u DING Ourt FUimE HONORING OuR P- Other Comments TUSTIN Managem Partners 25 ent H-oOUR P- AAF MW Break • 26 Quarterly � � � progress updates � � � onthe7Council � � � priorities Reporting Schedule Annual progress TUSTIN 27 report on full Strategic Plan Affirm Recommended "Start/Status" Schedule W imp,"Prioriti FY 2021-22 FY 2022-23 1. Tustin Legacy Summer 2021 2 . 01d Town Fall/Winter 2021 3 . Red Hill Corridor Fall/Winter 2021 4. Support Development of Housing In Progress 5. Development Process Streamlining In Progress 6. General Plan Update Summer/Fall TUSTIN 2023 7. Neighborhood Parking Permit Program In Progress HONORING8'1OUR PAST r ' ti Next Step , Budget session May 24"0 i 1 AM Ed Budget adoption June i5 r R - Adopt updated strategic0 plan in July0 L I • 31 210 r Lr. ism Closingt . Comments _ Y o Council . : � r , o City Manager P L A t l l.. Q ThankYou Jan Perkins and Ashley Garcia - Lk 99 TUSTIN E Management xismxr BUILDING OUR FUTURE Partners HONORING OUR PAST