HomeMy WebLinkAboutITEM 15 - DOWNTOWN COMMERCIAL CORE AND RED HILL SPECIFIC PLANEconomic & Planning Systems, Inc.
The Economics of Land Use
800 Wilshire Boulevard, Suite 410 Los Angeles, CA 90017
213.489.3838 www.epsys.com
Economic & Planning Systems, Inc.
The Economics of Land Use
CITY OF TUSTIN SPECIFIC PLAN REASSESSMENTS:
DOWNTOWN COMMERCIAL CORE (DCCSP)
RED HILL AVENUE (RHSP)
Project Overview & Policy
Options
December 5, 2023
Economic & Planning Systems EPS PPT Presentation |1
AGENDA TODAY
Introduction and Background
Overview of Market Context and Opportunity
Stakeholder Input
City Policy Context
Development Feasibility Analysis
Policy Options and Implementation Workplan
Recommendation
INTRODUCTION AND BACKGROUND
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WHO WE ARE
California-based firm
established in 1983
Specialists in urban
economics and public
finance
Balance of public and
private sector clients
Strong practice in
economics of infill
redevelopment
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STUDY OBJECTIVES AND CONTEXT
Objective
Identify barriers and challenges to real estate investment in DCCSP / RHASP Plan Areas. Provide planning and policy options to address them.
Context
DCCSP / RHASP not leading to type, amount of investment sought by Council
Housing Element commits to market evaluation, recommended policy changes that remove constraints on housing
Study is focused on factors affecting real estate development economics only
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OVERVIEW OF STUDY PROCESS AND DELIVERABLES
Market Position & Evaluation
–General understanding of demographic and market factors affecting development prospects
Policy Context
–Review of city and state programs, policies and requirements
Stakeholder Outreach & Engagement
–Spoke with Developers, Property Owners, City Councilmembers, and Planning Commissioners
High-Level Policy Options and Considerations
Opportunity Site Feasibility Analysis
–Technical analysis of development economics at selected Opportunity Sites to test impact of
incentives and policy changes and leading to final options to consider
Optional Analysis Tasks
–Analysis of parking strategies and policies
–Research on infrastructure financing sources
Final Policy Options to Consider for the Specific Plan Areas
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HIGH-LEVEL STUDY FINDINGS
1.Market Context and Opportunity
–For residential development, local market conditions do not appear to be a major barrier
based on Trade Area growth and activity
–For retail and office development, market conditions are less favorable, although limited
mixed-use or owner-/ tenant-driven projects may be viable
2.City Policy Context
–City land-use policies and zoning appear to be at least a partial barrier to redevelopment
in Specific Plan Areas
–Range of possible solutions exist but will require political support and alignment with
city / community goals around development. Financial feasibility testing of certain policy
levers can provide clarity on potential impacts to project economics.
3.Property and Ownership Barriers/Considerations
–Some owners of strategically located sites have not sought (re-)development
–Revenue from existing uses represent a redevelopment hurdle
MARKET CONTEXT AND OPPORTUNITY
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KEY TAKEAWAYS FROM THE DATA
Tustin has favorable socio-economic indicators
(e.g., income, education, age)
Strong residential demand throughout Trade
Area is positive indicator for Plan Areas:
Numerous higher-density residential
projects in Trade Area (mostly townhomes
and mid-rise; some vertical mixed-use)
Successful townhome project and recent
developer proposals in Plan Areas
New office and retail unlikely to drive
redevelopment due to poor/uncertain market
conditions
Housing is the most likely economic driver for
new development
TRADE AREA
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QUALITATIVE FINDINGS PROMISING FOR DEVELOPMENT
Tustin named on Fortune list of
25 Best Places to Live for Families
Both Plan Areas are centrally-located,
well-connected to transportation corridors
DCCSP has particular allure due to
historic, walkable character
Property owners report new townhomes have already
brought energy, younger demographic to Old Town
neighborhood
Informants indicate retail tenants priced out of
expensive OC markets (e.g., Newport Beach, Irvine)
interested in bringing trendy uses to second-
generation spaces in Tustin, Orange, etc.
Schools, safety rated better than some neighbors
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BROADER REAL ESTATE TRENDS ALSO PROMISING
Plan Areas (especially DCCSP) are poised to leverage broader market trends:
Development
Type Real Estate Trend DCCSP Area RHASP Area
Residential
Pandemic led to continued
interest in less-expensive,
more suburban markets
+Tustin and study areas are slightly cheaper than
Orange County on average
+Minimal new rental and for-sale product represents
major unmet market opportunity
Younger cohort seeks active
lifestyles, access to bike/ped
and recreation amenities
+Combination of high Walk
Score (89 vs 51 city avg.)
and attractive walking
environment
More typical, suburban
commercial corridor
with limited walk appeal
(Walk Score ~70)
Retail
Shift to place-based,
experiential retail in post-
pandemic age of online
shopping
+Unique historic character of
Old Town lends an inherent
sense of place
More limited sense of
place due to major
thoroughfare
STAKEHOLDER INPUT
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DEVELOPMENT POLICY CONCERNS OF STAKEHOLDERS
Schedule
Certainty
Outcome
Multiple rounds of review can create delays and
increase entitlement costs, project timeframe
Some policies and requirements
are unclear and subjective
“Approvable”
projects may not be
financially feasible
CITY POLICY CONTEXT
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CITY POLICIES AND DEVELOPMENT FEASIBILITY
Both Plan Areas have unique policies and requirements that directly affect
development economics.
Standard policy drivers of project economics:
–Ground floor retail requirements
–Parking requirements
–Height limits
Development policy concerns noted by stakeholders:
–RAR / discretionary review process (for residential)
–Fees & inclusionary housing requirements
–Open space & storage requirements
Removing policy barriers / costs generally involves trade-offs.
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EVOLVING STATE LEGAL CONTEXT
Law / Statute Description DCCSP / RHSP
Application
State Density Bonus Law More units and / or concessions for
inclusionary housing.Partially overlaps with IHO
Housing Accountability Act
(HAA) + Amendments (SB 330,
8, 167; AB 1515, 3194)
Timely processing and “objective” standards for
housing approval. Restricts moratoriums or
caps.
Area Plans may be exempt as
housing is discretionary (if not in
conflict with Housing Element)
Housing on Commercial
Corridors (AB 2011)
Requires ministerial approval of housing on
“commercial corridors.” Including Density
Bonus, allows 38-72 units/ac. Projects must be
15% aff. and use “prevailing wage” labor.
Applies to sites with > 50 feet
frontage on streets > 70 ft. wide
where multi-family is “permitted”
SB 6 Allows housing on commercial sites by right,
but not “ministerial.”Requires “skilled & trained” labor.
Elimination of Parking Minimums
near Transit (AB 2097)
Eliminate parking minimums for projects < ½
mile from major transit (e.g., commuter rail,
bus lines with 15-minute headways)
City evaluating applicability
CEQA Infill Exemption (Cal. Code
Regs. Tit. 14, §15332)
“Infill” projects bypass public review periods
and portions of CEQA if developers submit (and
City accepts) “Class 2 exemption findings”
City could prepare Class 2
exemption report template for
use by developers.
DEVELOPMENT FEASIBILITY ANALYSIS
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POLICY OPTIONS & LEVERS CONSIDERED
RAR Process
Parking
Strategies
Other/Vacant
Site Incentives
Marketing /
Economic
Development Initiatives
Mixed-Use
Retail
Requirements
Affordable Housing Regulations
Economic & Planning Systems EPS PPT Presentation |18
HOW DO WE DETERMINE FEASIBILITY?
Residual land value (RLV) approach with static pro forma
Helps us answer the question:
–Is net value of a proposed project (before cost of land) equal or greater
than property / site value?
Project
Value
Project
Costs
(excluding land)
Site
Value
Two ways to
estimate site value:
comparable sales or
existing income stream
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GOAL IS TO INCREASE FEASIBILITY OF REDEVELOPMENT
Market
Value
Land
Acqui
sition
Direct
Costs
Soft
Costs
Project Value Project Cost
Market
Value
Land
Acquis
ition
Direct
Costs
Soft
Costs
Profit /
return
Project Value Project Cost
INFEASIBLE FEASIBLE Meeting return
thresholds are an
additional “cost.”
This hidden “cost”
increases with:
Project Risk
Project Timeline
Preliminarily, per unit
residential values in
Tustin appear
sufficient to cover
typical project costs.
Feasibility analysis is
forthcoming.
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INFILL DEVELOPMENT ECONOMICS CAN BE TRICKY
Infill redevelopment projects often higher cost than greenfield/vacant sites
Market
Value
Land
Acquisi
tion
Direct
Costs
Soft
Costs
Profit /
return
Project Value Project Cost
Buying a property with
existing tenants / revenue
stream
Demolition and/or environmental
“cleanup” related to prior use
Upgrading old infrastructure, access
Meeting parking requirements on
small / irregularly-shaped parcels
Preserving historic structures and
/or mitigating construction impacts
on neighboring properties
Often leads to higher costs
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CONTEXT FOR UNDERSTANDING RESULTS
Static pro forma feasibility analysis can show:
–Generalized business case for development given market conditions
–How policy changes will affect property development economics
in general,including for similar sites within Specific Plan area
–Economics (values vs costs) for a specific development project/scenario
Analysis does not show:
–Willingness or motivation of property owners to pursue development
or sell at a reasonable price
–Time and expense necessary to obtain entitlement
–Property specific factors that require due diligence (e.g., cost of
environmental clean-up, cost of buying out existing lease terms)
–Expertise or financial capacity of potential developers
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BASELINE SCENARIOS USED TO TEST POLICIES
Baseline scenarios conform to existing Specific Plan guidelines:
–Within Specific Plan height limits
–Meet affordable housing requirements (Voluntary Workforce Housing Program)
–Meet minimum retail frontage requirement
–Assume park impact fees set at market land value estimate
–Meet existing parking requirements
Test financial impact of certain policy options:
–Increasing height limits
–Waiving affordable housing in-lieu fee
–Reducing ground floor retail requirement
–Capping/reducing park impact fees
–Reducing required parking ratios
POLICY OPTIONS & IMPLEMENTATION WORKPLAN
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POLICY TRADE-OFFS / POTENTIAL IMPACTS
Development feasibility is just one lens for evaluating land use decisions. City
must weigh other policy trade-offs, which may require more analysis.
Type of Trade Off Reducing barriers may…Comment
Urban design and architecture Produce taller, denser buildings that
may be unpopular
Objective Design Standards can address
most concerns
Affordable/inclusionary
housing
Produce few/no affordable housing
units
Minimal development also means
few/no affordable units
Traffic and other environmental
impacts
Increase traffic and other
infrastructure demands
Additional CEQA analysis may be
triggered after plans’ EIR caps; may
reduce VMT per capita
Long review periods for project
approval
Limit City’s ability to pick and choose
among projects
Objective Design Standards can address
most concerns
Development does not include
desired retail uses
Lead to residential-only buildings
where mixed-use desired
Already a risk; can incentivize by
differentiating retail node policy
New Burden on City Services Increase service expenditures but
also generates new tax revenue
New infill development likely to provide
net positive revenue to City
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IMPLEMENTATION TIME-FRAME OVERVIEW
Near-Term
(6 – 12 months)
Straight-forward,
easy-to-implement
administrative or
policy changes to
incentivize near-term
(re-) development
feasibility.
Mid-Term
(12 – 24 months)
Policies that further
improve feasibility for
residential mixed-use and
implemented in
conjunction with approval
of objective design
standards (ODS)
Long-Term
(24+ months)
Policies and programs
that may require longer
term planning and
implementation efforts,
including approval of
funding tools / resources
and CEQA analysis
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IMPLEMENTATION SCHEDULE FOR POLICY OPTIONS
Near-Term
(6 – 12 months)
•Preliminary residential parking standards update
•Set all residential Park Fees equal to RHASP rate
•Temporarily suspend affordable housing in-lieu fee
•Expand fee deferment
•Commence public realm improvements:
›Parklets on El Camino Real and Main Street
›Gateway signage and Main Street streetscape
Mid-Term
(12 – 24 months)
•Expand developer services and educational materials
•Revisit Voluntary Workforce Housing Program
Pending ODS:
•Modify retail requirements (incl. parking)
•Eliminate RAR Program
•Modify height restrictions
•Relax residential private storage requirements
•Clarify residential density bonus approach
Long-Term
(24+ months)
•Increase residential capacity
•Refine parking strategies and pursue supply investments
•Complete / expand public realm improvements and activation and branding initiatives
•Explore economic development, site marketing efforts
•Implement policies to accelerate redevelopment of vacant sites
Fall 2023
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NEAR-TERM ACTIONS (6 –12 MONTHS)
Policy Option to Consider Description
Implement preliminary residential
parking standards update
Reduce Plan Area residential parking ratios (from 2.25 to 1.5-1.75 per unit) for
Specific Plan areas.
Set all residential Park Fees at
equal level based on RHASP rate
Create administrative rule to use “market” land value equal to $2.5 million per
acre for park fee calculation based on already established land value for non-
subdivision projects in RHASP. Provides certainty and likely cost reduction for
developers.
Temporarily suspend affordable
housing in-lieu fee
Introduce City Council motion to temporarily suspend inclusionary housing in-lieu
fee all Specific Plan area projects for 18-36 months. On-site requirements still to
remain in effect. Would be effective after the Housing Element Rezone, expected
October, 2024.
Expand fee deferment Adjust administrative rules to allow developers to pay all impact fees at
Certificate of Occupancy rather than at permit issuance.
Commence planned public realm
improvements
Complete construction of parklets on El Camino Real and Main Street, as well as
gateway signage and streetscape improvements on Main Street.
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Current Policies
Residential Parking 2.25 per unit
Park Fees $32,256 per unit
Aff Units 5% Very-Low + Fee
($6,900 per unit)
NEAR TERM POLICY OPTIONS IMPROVE FEASIBILITY
Changes:
•Residential parking reduced to
1.59 spaces per units
•Park fee assumes land value
at $2.5M per acre
•Affordable Housing
In-Lieu Fee Set to $0
Near Term Policy
Options Implemented
1.6 per unit (avg)
$16,800 per unit
5% Very-Low +
$0 in Fees
Increased
from negative
to positive
Example Large Site
•Same as above +
in-lieu retail parking
Description 4-Story Horizontal Mixed-
Use (Wrap & Retail Strip)
Size 8.9 acres, 449 units
Residual Land
Value per acre $2,669,000
Feasibility
@ Existing Use Value Unlikely
157% increase
Description 4-Story Vertical Mixed-Use
Size 0.45 acres, 40 units
Residual Land
Value per acre ($5,092,000)
Feasibility
@ Existing Use Value Infeasible
4-Story Horizontal Mixed-
Use (Wrap & Retail Strip)
8.9 acres, 449 units
$6,850,000
Feasible
4-Story Vertical Mixed-Use
0.45 acres, 40 units
$2,897,000
Unlikely
Example Small Site
Economic & Planning Systems EPS PPT Presentation |29
MID-TERM ACTIONS (12 –24 MONTHS)
Policy Options to Consider Description
Expand developer services and
educational materials
Continue efforts to streamline permitting and implement a “one-stop shop” on
City website for relevant information (e.g., affordable housing requirements,
objective design standards, fee schedules, density bonus)
Revisit Voluntary Workforce Housing
Program
Conduct program review and feasibility analysis to optimize rules consistent with
Housing Element, evolving State law, economic considerations.
Modify retail requirements
and associated parking
Identify key retail nodes; allow residential only if sufficient ground floor retail is
provided. Consider relaxing retail parking rules for smaller, vertical mixed-use
projects (e.g., reduction for Old Town) and refine/promote in-lieu fee policy.
Eliminate RAR Program and allow
residential in most Plan Area
locations
Eliminate long, discretionary review/allocation process for residential to provide
developers more certainty (until EIR unit count limits are exceeded) and ensure
housing is allowed in most Plan Area locations (including all RHNA sites). ODS
and other Plan Area requirements will still apply.
Modify height restrictions Increase allowable heights where historic resource protection is not a concern.
Relax residential private storage
requirements
Relax requirement for private on-site storage for every unit (e.g., remove
entirely, set as percentage of units, or look to match neighboring cities).
Consider expanding bike / scooter parking requirements.
Clarify residential Density Bonus
Approach
City should develop an official Schedule or Brief (posted on website) to specify
how State Density Bonus is determined under Plan Area “form-based” rules.
Economic & Planning Systems EPS PPT Presentation |30
LONG-TERM ACTIONS (24+ MONTHS)
Policy Options to Consider Description
Increase residential (unit-count)
capacity
Update the EIR for the Specific Plan areas with higher unit counts or implement
administrative waiver program for compliant residential projects (using CEQA
Infill Exemption {Cal. Code Regs. Tit. 14, §15332})
Refine parking strategies and pursue
supply investments
Implement strategies to manage parking demand and supply. Refine or
eliminate certain parking standards, plan/finance facility investments, update
fees, refine parking management (e.g., time limits, metering).
Complete and expand public realm
improvements, explore activation
and branding initiatives
Complete City capital projects to enhance public realm; explore complementary
activation and branding programs that engage with businesses, property
owners, public, etc.
Explore economic development and
site marketing efforts
Evaluate potential for targeted projects or partnerships that catalyze private
investments. Develop marketing materials to highlight investment opportunities
and future projects within the Specific Plan areas.
Implement policies to accelerate
redevelopment of vacant sites
Implement carrot/stick options (e.g., waivers, concessions, taxes, code
enforcement) and explore public-private partnerships at key sites.
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RECOMMENDATION
Receive and file the Downtown Commercial Core and Red Hill Avenue Specific
Plan Reassessment report prepared by EPS;
Direct staff to prepare resolutions for applicable items from the
recommendations list and agendize those for City Council consideration on or
before February 20, 2024;
Direct staff to prepare an agenda report further describing and outlining the
scope of specific plan amendments for applicable items from the
recommendations list on or before March 19, 2024;
Direct staff to prepare an agenda report further describing and outlining the
strategy initiatives for applicable items from the recommendations list on or
before April 16, 2024.
THANK YOU